WHAT IS DIGITAL MARKETING ?

Digital Marketing is the word it’s mean to promoting something somewhere but at the stage of Internet Marketing (Digital Marketing) we can do same but sources have been changing in tradition marketing we are promoting a product to door to door, sale and promotion, Holding, Advertisement, Pomp late, Seminar etc. Then we are developing sources then we promote a product on Television, Radio.

It’s mean we are improving our sources to increase our product engagement to a customer we always find the best way to deliver the product fast to a customer.

Internet Marketing or Digital Marketing it refers to the promotion of goods and services on the internet. The online marketing is also synonymous with an online advertisement.

According to statistics, 80% of the people in the United States use the internet regularly. Out of this 97 % use it to search for products that they eventually end up buying. Google research reveals that 10.3 billion searches are conducted online result in nine out of 10 product/business follow-ups.

Types of Digital marketing

Online Marketing has become a Mandatory Part of Business Promotion Strategy.  No campaign is complete without a representation on the internet. Social media, websites, search engines, yellow pages, and website directories are some of the many channels on which a business needs to advertise in a creative manner, keeping in mind the kind of audience that visits them. 

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Email marketing 

This refers to sending advertisement and promotion content trough email, with help of email sending tools ex. Mail chimp 

Emails marketing very important in digital marketing that can be mostly used e-comers company to deliver the product with special offer Tagline etc. 

Email marketing is the help to generate the sale and website traffic also we can send our article links also throws email Marketing.  The following image is the example of email marketing just look and understand.  We are some article to email marketing we can share the link to this articles also.

Search Engine Optimization (SEO) 

SEO refers to increasing the visibility or of a website, its content or the words within the content such that they appear in search results. This is done using on-page and off page optimization.  Any particular keyword you website or top in the search engine that calls SEO, that an Organic result of Search Engine, Its target the particular “KEYWORD ‘’ to show Result. It does not only depend on Keyword there is more factor to rank top on the search engine.  

Search engine marketing (SEM)

it’s refers to increase website visibility in a search using paid reach (paid advertising) and organic result. This result is the part of the Campaign  Pay Per Click, Google Adwords we can create this campaign to increase the traffic and sale, there is the advertiser create a bit to pay Avery time user to click the ads and google deduct some amount of advertiser account.   The first result it the campaign and second is an organic result (SEO), ADS yellow box is the sign of pay per click ads. 

Social Media Marketing 

Social Media Marketing is the best and low-cost way to increase reaches on the web. 

This refers to promoting a business on social media, such as Facebook, MySpace, and Twitter. 

We are creating the paid campaign on social Networking website, they promote our business on social media to generate lead and more traffic.  On facebook, we need the fan page to promote our business and twitter are very good for making a brand our business on social media.